In response to the growing global awareness and numerous scientific publications, the French AGEC law pushes companies to modify their relationship to the end-of-life of their products, and to their supply in sustainable materials, through the new ban of destroying unsold goods.

With these challenges in mind, WETURN wants to anticipate and act without delay by supporting the textile industry in its transition to new production models, thanks to a complete and innovative solution: recycling unsold goods into new quality yarns and fabrics.

They are convinced that the know-how, exemplary nature and desirability of products from major fashion houses and influential players should be maintained throughout the value chain, even when products have not found a buyer.

An unused product, or one that has not been fully consumed, is a resource, which can be returned to its original state: a quality raw material ready to integrate new production cycles.